Why do we struggle to write?
We go to work and spend hours writing important documents. The task is often frustrating, because we know our objective but we ponder endlessly over the words, the organization of our ideas, and most importantly, the impression we will give the reader!
We spend these hours even though we have many other important things to do. We shouldn't spend so much time writing!
But we want to make sure our document - our critical communication - produces the results we desire: that it is effective.
Wouldn't it be great if we could do the basic outline, or one or two drafts, make a few notes about the circumstances of the communication context, and let someone come back with a really good copy for our approval?
Most business writers do not realize that the internet not only brings information near at hand, but can bring an expert virtually into the office. They need to try a service like ours to see the tremendous potential for help and savings. It's quite a shift in thinking about how to get work done!
Launie Gratto